Síragon Venezuela - Noticias
Noticias Síragon
 
 
The technology brand Síragon succeeds internationally
 
 
03
2012
Miami (February 27th, 2012). - Innovation and technology blend in together to create a technology brand, with a unique strategy in the Latin American market, where the design, functionality and user-friendly mode were key components in the development of this project. Subsequently, Síragon was born, a Venezuelan brand that in 10 years in the market is ranked second in the market share in Venezuela and continues to reap success internationally.


Since its launch, Síragon has positively impacted the market with attractive models from the standpoint of both aesthetics and technology, with a variety of products such as laptops and portable computers like the Blade and the All In One, among others. Recently, the 'All in One' from Síragon, designed together with BMW Designworks USA, was awarded the distinction 'Innovative Design and Engineering' at the International Consumer Electronics Show (CES) 2012 in Las Vegas. Among the key styling components is the unique asymmetrical base, which creates a cantilevered effect that seems to suspend the monitor weightlessly over the surface. The same cantilever design form is carried over in the All in One Series’ keyboard and mouse, which together create a modular and dynamic effect reminiscent of contemporary architecture.


“We have high expectations for the future of Síragon and are extremely satisfied with the positive results and feedback from the international market during our participation at the 2012 CES,” commented Passam Yusef, President of Síragon.


As a young company in the market, Síragon has the infrastructure, design and innovation to reach the future objectives of the brand and position itself as a creator of solutions with a strong focus on providing answers to regional needs in the Latin American market.


With operations in Venezuela and Argentina and planning to expand distribution to other Latin American countries, Síragon is betting in the economy of scale and it is continuously working on expanding the brand to other markets in emerging countries.


Moreover, Síragon has a clear vision about the responsibility that a company should have within its community. 'Beyond social responsibility, the obligation of every business is to give back to the communities part of their economic benefits,' says Yusef.



However, Siragon’s work as an organization goes further. In 2008 they created a foundation through which it carries out all activities and programs developed by the company with a view to improving the welfare of both its own employees, consumers, suppliers, shareholders and the community, with efforts aimed at promoting the importance of family, especially children, adolescents and the elderly.



History of Síragon



The history of the name of Síragon was born several years ago on a trip to Istanbul, Turkey, a country that Mr. Yusef admires deeply for being the birthplace of the great Ottoman nation that influenced Europe, Asia and Africa for many centuries.



After reflecting about the achievements of a country like Turkey, not only for the beauty of its landscapes and architecture, but for its continuous progress in social and technological advances, the idea of opening a technology company from Venezuela was born to create a national sense of pride. During his stay at a palace turned hotel named Ciragan, the name Síragon was born.



For more information on Síragon, please visit www.siragon.com.




















Press Contact

International Contact

DLB Group

Manuel B. Rey

Rosy Pacanins rpacanins@dlbgroup.com

+1.305.592.9225

Jessica Stella jstella@dlbgroup.com

+1.305.592.9228
 
 
   
 
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La empresa venezolana fabricante de equipos de computación y entretenimiento, avanza un paso más hacia su consolidación en el mercado local, con la inauguración de la Fábrica Integradora de Componentes Electrónicos (FICE), con la cual se completa una nueva etapa del Complejo Tecnológico Síragon, inaugurado en 2009 y compuesto por tres fábricas de alta eficiencia. » leer noticia
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